AllClear Travel Insurance Becomes Official Sponsor of ITV’S ‘Who Wants to Be a Millionaire?’

AllClear Travel Insurance is proud to announce its official sponsorship of ITV’s iconic game show ‘Who Wants to Be a Millionaire?’ for the new series this spring. 

As the official sponsor, AllClear Travel Insurance will have sponsorship idents featured before and after the show’s ad breaks, aligning with Who Wants to Be a Millionaire?'s themes of confidence, decision-making, and high-stakes moments. 

This new sponsorship with ITV represents the first move by AllClear into national TV sponsorship, and comes at a time when the multiple award-winning business is evolving its position as the UK’s leading provider of specialist medical insurance - having helped cover more than 3.5 million holidaymakers to get the right cover for their trips abroad.

Who Wants To Be A Millionaire? is the hugely popular, award-winning Sony Pictures Television (“SPT”) format which has been adapted in over 120 countries worldwide.

Chris Rolland, CEO of AllClear Travel Insurance: “We are thrilled to partner with ITV to sponsor such an iconic TV show. Who Wants to Be a Millionaire? has been changing lives for the better for decades - and at AllClear Travel Insurance we share that spirit of enabling people to embrace life to the full. Our goal is always to give our customers peace of mind and unforgettable experiences.”

Bhav Chandrani, Director of BE Studio at ITV: “We’re delighted to welcome AllClear Travel Insurance as an official sponsor. We look forward to an exciting series ahead.” 

Discover more about AllClear at: www.allcleartravel.co.uk